Media NetworkMusic

Whatslively

Music discovery, in real time.

For brandsReach the fans of one artist before the show. Whatslively pushes to the people who follow that artist in the app, then covers the gig when it happens, across Australia.

Who are Whatslively?

Whatslively is a music discovery platform connecting fans with the artists, shows and sounds they love.

Using music listening data and cultural insights, Whatslively surfaces the gigs, parties and experiences fans are most likely to care about, helping them discover live music in the real world.

Through its app, site, push notifications and social channels, Whatslively connects artists with the audiences listening to them, and turns that following into people at the show.

The Audience

Music fans, gig-goers and festival audiences across Australia.

Website & App
2.2M
Annual Website Users
85K
App Users
Socials & Email
150K
Social Followers
5.7%
ER (by views)
100K
Email Subscribers
Audience by City
28%
Sydney
22%
Melbourne
15%
Brisbane
10%
Perth
25%
Rest of Australia
What you can buy

App placements, push notifications to fans of specific artists, gig coverage, social.

Formats and how to book, for every brand

By sector: Drinks and sampling, Music and festivals

Work on Whatslively
Questions

What is Whatslively?

A music discovery platform that uses listening data and cultural insight to surface the gigs, parties and experiences fans care about, through its app, site, push notifications and social channels.

Can we reach the fans of one artist?

Yes. Push notifications go to the people who follow that artist in the app. For UP&GO's run club takeover, the push went to fans of KLP, who played the set at the finish.

What can a brand buy on Whatslively?

App placements, push notifications to fans of specific artists, gig coverage, social content and email. AirAsia used it for a four-episode travel series hosted by a young Australian creator, with posts and emails driving click-through to AirAsia.com.

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Brief us

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